whether you’re working or resting,
whether it’s moving day or movie night,
at home, or on the road,
this collection is meant to remind us of our place as image-bearers,
whole and complete in the arms of Christ.
That with Jesus we are wind-resistant; we are able to bring our humanity into a space and find our footing in truth and love.
We are creation-cultivators; that while work is part of what we do, it’s not who we are.
And that we are loved simply by being—in seeking shalom, missing the mark, and finding fullness in the blue hour.
In photography, peak lighting is during a time of day called “golden hour.” The sun is level to the earth, the sky is warm and rich, and it is the best moment to get the highest quality work.
But what happens if you miss it?
Right after golden hour comes blue hour.
The sun has traded places with the moon; it’s darker, the sky might have a dusky ocean sort of tone, and the air turns mystical and crisp. It’s not the ideal lighting, but it’s usable; it’s different, yet a whole lot of magic can still happen.
—
There’s a verse in Scripture (Ephesians 4:14) that mentions being “tossed back and forth by the wind.” I don't know about you, but often I feel exactly like that. How easy is it to become caught up in the waves and wind, that we miss the mark. We aimed for golden hour, and were too distracted that we arrived late.
And yet,
We still arrived.
Whole in our humanity, worthy in our rest, complete in the arms of Christ.
These are the concepts I hoped to bring to life in this collection. I hope they encourage you wherever you are.
In photography, peak lighting is during a time of day called “golden hour.” The sun is level to the earth, the sky is warm and rich, and it is the best moment to get the highest quality work.
But what happens if you miss it?
Right after golden hour comes blue hour.
The sun has traded places with the moon; it’s darker, the sky might have a dusky ocean sort of tone, and the air turns mystical and crisp. It’s not the ideal lighting, but it’s usable; it’s different, yet a whole lot of magic can still happen.
—
There’s a verse in Scripture (Ephesians 4:14) that mentions being “tossed back and forth by the wind.” I don't know about you, but often I feel exactly like that. How easy is it to become caught up in the waves and wind, that we miss the mark. We aimed for golden hour, and were too distracted that we arrived late.
And yet,
We still arrived.
Whole in our humanity, worthy in our rest, complete in the arms of Christ.
These are the concepts I hoped to bring to life in this collection. I hope they encourage you wherever you are.
FREE SHIPPING ON ORDERS OVER $100! No code needed.
ETHICALLY SOURCED
One of the priorities with this line was to keep it as ethically sourced as possible. The blank products selected are manufactured in sweat-shop-free environments; embroidery and printing serviced in the US.
WOMEN-OWNED
More than just a merch line, this collection serves as a personal extension of India Jade in search for peace over the last few years. Woman-designed, for everyone seeking shalom.
GIFT-ABLE LIMITED EDITION
Feeling lost in the wind and waves? Looking for the perfect gift to encourage a friend? This pop-up shop is here just in time for the Holidays, but won't last forever! The last day to buy is 11/28/22.
Ambassadors
We love seeing how you rep Blue—tag us in your photos @shop_bluehour to spread the love. Got a content collab idea? Email us your pitch.
Returns & Exchanges
At this time, all sales are final. If you receive a defective product please contact us ASAP.
Shipping
Currently shipping is available across the US at a flat rate; orders over $100 ship free. Orders should arrive within 8-12 business days and are guaranteed by December 20th.
